Tennessee WR star return back fully committed to vols CEO Grant Frerking ..
Tennessee WR star return back fully committed to vols CEO Grant Frerking …
The Vols’ wideout has already sponsored posts from other Tennessee players this morning, and he’s also advocated for another Atlanta-based company on his own page.
With recent changes in the NCAA’s Name, Image and Likeness (NIL) law, we knew it wouldn’t be long before Tennessee’s players started making sponsored posts on social media.
One thought we didn’t consider, however? That Tennessee wide receiver Grant Frerking — who doubles as the CEO of multimillion-dollar Atlanta-based ground cover company Metro Straw — would sponsor posts by his own teammates for advertisements.
And yet, it’s already been done.
Fellow Vols wideout Velus Jones, Jr. and quarterback Brian Maurer have both posted about Metro Straw this morning, meaning that their sponsorship money is coming directly from Frerking’s pocket.
Jones made his post on Instagram, where he has 16,000 followers, while Maurer did so on Twitter, where he has 19,600 followers.
At a bare minimum, those numbers would generate 35,600 views for Frerking’s company. And that’s without factoring in retweets, likes or reposts.